Posted by: thescoundrel | June 8, 2016

Newspapers Nearing Extinction?


I’ve posited similar questions behind this post numerous times over the years; but has the time of the daily Newspaper reached its concluding  death throes? A recent news story from television station WQAD listed local newspaper the Quad City Times’ parent company, Lee Enterprises,  as one of the businesses that could fail and disappear, as soon as 2017.  A 2015 story from Pew Research Center suggested that a decline in subscribers and revenue has deeply cut into the value of daily newspapers. The articles I have read suggest that media sources are concentrating on reinforcing their radio, television and Internet broadcasting ventures while investing less into the daily newspaper. Of those I tend to use the Internet more than the others in searching for news. On another personal level I quit subscribing to the local Dispatch/Argus over a year ago. My family had been subscribing to the Dispatch since I was young boy and I carried on the practice as an adult.  And it has been even longer since I actually used it for advertisement.

My preference for news has always been the daily newspaper. It always offered me more information than the wham, bam, thank-you Mam, quickie news blurt you get from radio and television. But like the wandering bards and town criers the daily newspaper as a source of information seems headed towards extinction. Sure,  newspapers are scrambling to get their product switched to Internet form. But so  far it is at best clumsy to navigate and all but the most Dominate stories are lost to Internet Hell obscurity. Nor does their attempts at product merchandising for their advertisers seem to scream use my media source to improve your business revenue. And I am not even sure the media companies trying to make the switch even understand their product enough to make the switch to the Internet. When the local newspapers first started making the switch to the Internet – they both had a strong community following that included  vociferous exchanges of the articles they presented. Neither paper seemed to understand how to manage the gold mine that lay before them. Instead of nourishing and gardening the discussions they watched over the sites like a bar-room thumper. Like the newspapers that hosted them,  as a whole those extensions and the interest they generated have dissipated.

Maybe it is for the best that the daily newspaper is dying the slow death of extinction. Individuals that actually like to look past the shallow outer extremities  of daily news are an aging breed. They are  slowly being replaced by narcissistic selfie-taking zombies that follow in-vogue fads like lemmings. Television and Radio news bites fit their transient all-about-me lifestyle.

I have always been a Watcher.  I like to watch. I get fascinated by shadows that make up all the nooks and crannies of life. The way they push and shove against the constant tides of life, creates the shorelines that help define the boundaries of existence.  That is why I have always liked reading Newspapers. The daily newspaper was one of those nooks and crannies that helped to create foundations that the shoreline of existence could used to hold its form. And though their are replacements available, their products are much like trying to eat at  a Haute Cuisine restaurant that serves you a food plate that looks like a da Vinci but has all the sustenance necessary to create enough energy for an individual to scratch their ass.

 

 


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